OPPORTUNITIES AND GUIDANCE
by Kerry Nannon Reprinted from the NYTimes Friday November 27 2020 In April, Dave Summers lost his job as director of digital media productions at the American Management Association, a casualty of layoffs brought on by the pandemic. Mr. Summers, 60, swiftly launched his own business as a digital media producer, coach and animator who creates podcasts, …
Older Americans make a New Start in a Business of Their Own Read More »
It’s a little scary when the first page of November 16th 2020 NYTImes Business Section talks about MDs shutting their practices across the country. A worthwhile read; this is definitely happening in certain parts of the country for therapy practices as well. Thousands of medical practices are closing, as doctors and nurses decide to retire …
THE TO DO LIST – NOW IS THE TIME: For Your Patients: 1 .Evaluate your rates for all of your services – if you need to increase fees, you can give your families and patients plenty of notice (30 days) and make the rate increase effective 1/1/2021 2. Talk with your patients who have HSA and …
Its Been an Exhausting Year – Here is Final Checklist to Get Ready for 2021 Read More »
This Facebook group, started by Iris Kimberg, MS PT OTR, (65 years young) is dedicated to PTs OTs and STs over the age of 50 in order to share insight, information, challenges and rewards of being in the industry for an extended period of time. My hope to is develop strategies to share with therapists …
Therapists Over 50??? We Have a Facebook Group Just For You! Read More »
Here’s another great NY Times article that makes marketing your services easier. Written by good old Jane Brody, November 2020 Far too few patients are referred for treatment that could stave off another costly, debilitating and sometimes deadly fracture. Older adults who break a bone face a serious yet potentially preventable risk of breaking another, …
After a Broken Bone, the Risk of a Second Fracture Read More »
The NY Times is often a great source for articles that makes marketing easier. Here’s one from Nicholas Bakalar from October 2020. People with back pain are often referred for physical therapy, though studies on its effectiveness have been mixed. A randomized trial suggests that, despite some limitations, physical therapy may have real benefits. Researchers …
I always tell therapists to choose the people they consult with carefully and that not all consultants are created equally. Here is a great read from the NYTimes that speaks to this. Written by Adam Grant When we turn to others for advice on major career decisions, they sometimes steer us in the wrong direction. …
Nana May Not Be the Right Person to Ask for Career Advice Read More »
Unlike the APTA and ASHA, the AOTA does not have a directory for Occupational Therapists in private practice. Given the importance of interacting and holding yourself out to the public and consumers, along with Practice Perfect, Iris has helped to create a directory for OTs across the country in private practice. Its free and a …
Get Your OT Practice Listed on FindanOccupationalTherapist.com Read More »
As some of you have already heard, my longtime colleague Gerry Balasta, fellow NYC Occupational Therapist died of COVID 19 on April 18th 2020. I had known and worked with Gerry for over 20 years; he was just embarking on his latest entrepreneurial venture, Wonderful Beginnings, an EI and early childhood center that he was …
AOTF Scholarship Fund in Honor of NYC OT Gerry Balasta has been set up Read More »
No one can predict the future, and as Thomas Hobbes once wrote, the best prophet is the best guesser. As is customary and normal in times of upheaval, therapists, like everyone else, have been seeking assurances and some degree of “pandemic positivity”. My perspective comes from many vantage points: 1) My experience living through 9-11 …
No One Really Knows What is Going to Happen, And How to Move Forward From That Read More »
OPPORTUNITIES AND GUIDANCE