Live, interactive webinar July 20th 2022  7:00-8:30  PM EST. Live Q/A following the presentation.
Presented by Master Digital Producer Adrian Miranda, PT, DPT and co hosted by Iris Kimberg, MS PT OTR
Registration includes all resource handouts, and replay access.

This is a live interactive webinar with concrete tangibles and takeaways. You will have the opportunity to learn how to  make video content on a budget, that includes great storytelling, distribution, and analysis of success. Learn basic video content creation skills. Adrian  will go through a template that can help you organize your production. This includes storytelling specific to your patient population, equipment you may need, people you may need, as well as dive in to where to place your video and how to measure its success.

Learning Objectives: 

  • Understand the basics of filmmaking principles.
  • Understand storytelling and story structure as it pertains to production and filming to target your ideal patient.
  • Understand digital content distribution and if your video was successful.
  • Use of disclaimers and copyrights

The webinar is appropriate for PTs OTs and SLPs and  will be recorded so all participants will receive a link in case you are  unable to attend live. All participants will receive a template for a school services contract. A link will be sent to you for the webinar following registration. Enrollment is limited so we can have a good interactive group discussion and take away solid concrete information. Early Rate registration ($85) ends 6/28/2022. Regular rate registration starts 6/29at $95. Adrian  gave this course earlier in June to the APTA’s  PPS and got rave reviews! 

Suitable for OTs, PTs and STs

Does this webinar qualify for CEUs? It depends on your state. Many states have approved this course for CEU credits because I outline how the course is relevant to OT,PT and ST practice, give a post webinar quiz that demonstrates competence and understanding of material and a certificate of completion. Check with your state.

About the Speaker:
Adrian Miranda, PT, DPT is a physical therapist based in NYC. He currently works in a outpatient orthopedic practice in Manhattan. He has been practicing 13 years and has also been a digital producer for 8 years. He teaches media at a local media non-profit called BRIC. He is also the owner of Gross Anatomy Studios, creating entertaining educational content based around physical therapy and won the Best Web Series NSAEN Online Film Festival in 2019. Adrian joined the PPS Marketing & PR Committee in 2021.

Iris Kimberg, MS PT OTR is a long time private practice consultant and taught Marketing and Entrepreneurship in Columbia’s DPT program for 12 years. She has reviewed thousands of award winning healthcare marketing campaigns and will share what she has learned about  proven winning techniques to differentiate yourself from others, and effectively  get your message out directly to consumers and referral sources as well as ways to mitigate risk and protect your work.